A title sequence for the documentary, “Amy”.

Challenge

Create a short title sequence for the documentary “Amy”, a film about the rise and fall of famous R&B musician Amy Winehouse. Her story is a tragic one involving heartbreak and
drug addiction. 

Idea

Contrast positive images of fame and love with darker themes of addiction and mental illness. 

Solution

Layered elements of smoke, newspaper reels, and grain loom over each three dimensional composition to create an eerie and daunting aesthetic. The flickering of the neon represents Amy’s imminent death. 

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